I went through various ideas before I decided to haul up the whole water theme and settle down with something that I felt I could relate to, at least whilst sat at a computer screen, a lot more. I was going to delve in to the realms of fantasy and role playing. I drew up some ideas in my sketchpad, looking at existing fantasy logos and advertising themes to spur on my imagination.
Quite cliché examples; drgaons, swords, stones and fire - but hey, it works.
The one thing that did trigger my imagination was the old Rune Scape logo. My HAW logo (the one made up of my interlocking initials) reminded me very much of the old Swedish language that is used in modern day (albeit 'spiritual') runestones. I came up with the idea of having my HAW logo being engraved in to a 3D runestone as my logo animation.
I started off with a cartoon-ised runestone, but upon completion of the animation ended up swapping it out for a 3D pebble that I made in Photoshop using this youtube tutorial.
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